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Latest Marketing Insights and News - IMG: Intermedia Global Ltd
  • Home
  • What is MX
    • Pain Points
    • How we fix it
  • Our Work
    • Data
      • Data Cleansing
      • Data Strategy
      • Data sourcing and acquisition
      • Data analytics and insights
      • Data Enrichment
    • Marketing Ops
      • Change Management
      • Managed Campaigns
      • MarTech Optimisation
      • Strategy and Transformation
      • Workflow and Process Optimisation
    • Technology
      • CMP Implementation
      • Custom Integrations
      • Digital Asset Management
      • Platform Admin Support
      • Tech Audit and Selection
      • Training and Adoption
      • Workflow Management Implementation
    • Marketing Campaigns
      • Campaign Attribution
      • Campaign Data Strategy
      • Creative and Design
  • About Us
    • Meet Flo
    • Join us
    • Case Studies
  • Insights
  • The MX Review
  • Contact us

Insights

Industry news, views & good reads.

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IMG named in top 10 UK agencies in B2B Marketing Benchmarking Report 2026

We’re delighted to share that Intermedia Global has been recognised in the top 10 UK marketing agencies in the latest B2B Marketing UK Agencies…

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IMG Ranked in Financial Times FT1000: Europe’s Fastest Growing B2B Companies

IMG has been ranked 109th in the Financial Times FT1000 2026, recognising it as one of the fastest growing companies in Europe. Compiled by…

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Are you AI ready? 10 steps every marketing leader should take now

Across industries, the same pattern is playing out with AI Teams move quickly to implement it, see early promise, and then encounter challenges they…

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What’s getting in the way of your MX?

The Marketing Experience – through the eyes of 250 CMOs. We asked marketing leaders how their world really works behind the scenes. From data…

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6 ways to build AI readiness systematically

AI adoption often stalls at the experimentation stage in marketing. Teams may test tools and run pilots, but struggle to embed and scale them.…

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Marketers always assume more tech is the solution. It isn’t.

By Kate Frost, Head of Optimisation at Intermedia Global (IMG) In my experience, too many marketers seem to make the same assumption: adding more…

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